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I tried repeatedly for decades to make a better life for myself while trying to do something good for the world. I lastly tried to start my own medical practice after seeing such poor care provided to patients in the state where I was living. Call it naivety, call it “being green”, but I really thought people wanted to help those who wanted to help others. After being taken advantage of multiple times and finally being discriminated against for being a Nurse Practitioner and not a physician, I was unable to keep the practice open and had to declare bankruptcy.
What I learned is it is only about money. Nothing more. Not even to a degree. It is only, solely, and purely about money. No one will help you. And on the off chance you are successful, everyone will want a piece of your success.
Why is this so? Why is this the way the business world is? Are there not enough consumers for everyone? How much money is enough? The world has become a self-serving and entitled place. Being a kind decent human being has become an anomaly.
For reasons I can explain, I could not live as a corrupted greedy selfish person. I’m just not built that way. So I channeled my frustration into writing a course that detailed everything I learned from these experiences. All the things that no one had told me. All those things that you don’t know you don’t know until you make a mistake. From that course, AWB evolved. One place where someone can find the information they need to start their business and then have the resources they need to keep that business going.
I wanted a place that could be a light in the darkness of greed, deceit, and immorality in the name of profit. I believe it is time for a change in the way people treat each other, and in the intention for which someone has a business. It can’t only be about the money. That’s what AWB is meant to be, a light to guide others toward a way to make the business industry kinder, more honorable, and about service. Our philosophy is to do the right thing, the money will come.
“Success in business isn’t about being the best—it’s about being bold enough to start, brave enough to learn, and relentless enough to keep going.”
We are a business education company rooted in the belief that entrepreneurship should be accessible, practical, and honest. Our mission is to equip aspiring business owners with real-world tools, not fluff, empowering them to launch and manage businesses with confidence and integrity. Guided by the principles in our Business Fundamentals and Advanced Concepts textbooks, we value transparency, discipline, and bold action. We believe success comes from preparation, execution, and the courage to take responsibility for your vision. Whether you’re starting from scratch or scaling up, we provide the roadmap—step-by-step, no shortcuts, just what works in the real world.
We provide practical business education and real-world resources for entrepreneurs and small business owners. Through our Business Fundamentals and Advanced Concepts textbooks, workbooks, eBooks, and interactive online course, we guide individuals through the full process of launching, managing, and scaling a business. But we don’t stop at education—we’re building a growing network of common business services, from templates and tools to guidance on legal setup, finance, marketing, and operations. Our goal is to create an environment where businesses don’t just learn, but connect, collaborate, and grow together. We offer both the knowledge and the infrastructure to help turn ideas into sustainable success.
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